Logo questionnaire


How did you hear about AWM?

What is your company product or service?


What is the mission of your company / service?


Please describe your ideal customer


Who are your competitors and how do you differ?


What are your thoughts on your competitors’ logos?


What logo designs appeal to you and why?


What logos do not appeal to you and why?


Do you have any specific imagery in mind for your logo?


What do you want the logo to say about your brand?

Please list 3 key points you would like to communicate in the design (Examples: adventure, connection, trust)


What emotional response do you want your logo to convey?

For example, do you want the logo to bring out the feeling of happiness, joy, ease, trust, etc.


Do you have any color preferences?


What is the exact name you want to appear in your logo?


What is your tagline and would you like it incorporated into the logo?


Where will you be using the logo?


What is your budget?


Additional information


Attach your visual example(s)

Allowed file formats: .jpg, .png, .zip, .rar, .pdf, .doc, .docx


Attach visual examples

Allowed file formats: .jpg, .png, .zip, .rar, .pdf, .doc, .docx

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